On this episode of INSIDE THE ARTHOUSE, hosts Greg Laemmle and Raphael Sbarge speak with the producer of Hundreds of Beavers, Kurt Ravenwood – who is also the marketing genius who believed that there was a way to connect with audiences, and plowed a path to success.
HUNDREDS OF BEAVERS was unable to land a distribution offer after several successful festival screenings. But the team behind the film – convinced that their quirky comedy would draw ticket buyers – went ahead with a plan to release the film themselves.
And with an ad spend that wouldn’t even cover the sticker price of a luxury car, they managed to gross over half a million dollars, while also achieving a 97% rating on Rotten Tomatoes.
Even more remarkable, more than half of their box office came AFTER the film landed on streaming platforms.
Watch the episode on Inside the Arthouse’s Youtube Channel: https://youtu.be/kDkBiDfEg7I